Selling my new thriller, Fool Her Once could well be the death of me over the next six weeks. Okay, so maybe that’s a little melodramatic but not by much. Nowadays, traditionally published authors are expected to do almost as much as self-published authors for the marketing of their books.
Most of that work is done on social media. When my first two thrillers were published there was no internet; no social media. Now, the writing communities on Twitter and Instagram and Tik Tok provide a constant stream of tweets and posts about upcoming publications. Continue reading “The Selling of Fool Her Once”
Wow! I just read the most fascinating step-by-step account of exactly how The Silent Patient by Alex Michaelides shot to the top of the bestseller charts earlier this year. Aspiring authors: Listen up. There’s a lesson to be learned here. 